This column originally appeared in The Arizona Capitol Times.
With another successful Super Bowl in the books, Arizona says goodbye to the hundreds of thousands of visitors who flocked to the Valley this past week, and hello to the hundreds of millions of dollars in revenue that will benefit our state economy for years to come.
Super Bowl LVII marks the fourth time Arizona has hosted the big game, and it’s easy to see why we’d be an obvious choice. What better place to spend a few days in February than a state that welcomes out-of-towners with sunny skies and temperatures in the mid-70s? That it happens to coincide with the “Greatest Show on Grass” certainly doesn’t hurt.
These are the kinds of events other states clamor for. They provide an unmatched opportunity to showcase Arizona to the world. They generate massive revenue that not only benefits our sales tax base, but also…
