FILE PHOTO: A screen displays the company logo for Uber Technologies Inc at the New York Stock Exchange (NYSE) in New York, U.S., May 10, 2019. REUTERS/Brendan McDermid
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MILAN, May 24 (Reuters) – Uber Technologies Inc (UBER.N) has clinched a deal to integrate its ride-hailing app with Italy’s largest taxi dispatcher as it seeks to boost its presence in the eurozone’s third-largest economy, the company said on Tuesday.
The move is part of Uber’s strategy of working with established taxi operators, tapping into a recovery in demand after the pandemic-driven downturn.
Under the agreement with IT Taxi, over 12,000 taxi drivers in Italy will have access to the Uber platform. It will make the app available in over 80 new cities and grow Uber’s existing business in big cities such as Rome, Milan, Turin and Bologna.
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